Case Study - Medium-sized operator in Western Europe

With a multi-store London portfolio in zone 1 and zone 2, the client had to compete with REIT sized competition. By initiating a strategic search engine optimisation campaign, we immediately improved a historically underperforming website to significantly increase enquiry levels. A bespoke geotargeted advertising campaign ensured a distribution of enquiries for stores in the same region competing for the same audience.

By geotargeting specific nodes, new audiences were attracted which resulted in a not only an increase in enquiries, but a reduction in cost per enquiry.

Ensured even distribution of enquiries for stores in the same region
Increased the conversion rate by 159%
Significantly improved enquiry generation
Increased all website conversions by 110%
Reduced cost per acquisition by 76%
In-house translation teams through Google Partner status
Increased Google Ads enquiries by 202%